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This article was sourced from by MOZ.
For many of us, the first storefront we opened was probably a lemonade stand as a kid. Orders were made on the spot, and earnings were collected in a cup or shoebox.
But now you’re grown. Maybe you want to sell artisan lemonade mixes online and require a suite of tools to make your shop a more sophisticated operation. If that’s the case, there’s no better app to build your online store with than WooCommerce.
WooCommerce makes it easy to build and maintain your online store. And if you’re already running your main site on WordPress, good news! It’s also a WordPress plugin, meaning you can install WooCommerce and turn your main site into the online shop of your dreams in minutes.
You don’t need to hire a developer to create a beautiful online shopping experience. When you install WooCommerce, you can easily change your store’s look and feel by uploading your business logo and choosing from a number of pre-built themes.
Product and order management is a breeze in WooCommerce. Fans of WordPress will find that adding products in WooCommerce is no different than writing a main site article. The app makes it intuitive to add product descriptions, photos, tags, categories, and pricing—as well as more advanced features like bundling items in a sale and auto-calculating shipping rates.
You can also manage customer email sends, manage data and privacy settings for customer information, track sales, generate reports, and create coupons—right from the dashboard.
And if you need more than what comes in this (very big) box, look to the WooCommerce Extensions marketplace to add extra functionality to your online store. You’ll find integrations with Stripe, USPS, ShipStation, QuickBooks, and other services so you can easily manage day-to-day functions and create a seamless purchasing experience for your customers.
WooCommerce turns the lemons of running an online store into sweet lemonade.
You can automate your online shop with Zapier’s WooCommerce integrations. Here are some automatic workflows to get started.
New to Zapier? It’s a tool that helps anyone connect apps and automate workflows—without any complicated code. Sign up for free to use WooCommerce with Zapier.
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